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+++ title = "Webmaster Tools" description = "Test and submit your site with popular search engines." categories = ["search"] tags = ["SEO", "robots", "metadata"] features = ["code highlighter", "related content", "snippets"] copyright owner = "Josh Habdas" date = "2019" license = "agpl-3.0-or-later" +++

Webmaster verification

Use homepage meta to verify your site with Google, Bing, Alexa and Yandex. All verifications are optional and some providers allow you to submit manually.

To verify with meta add the following to your {{< external href="https://gohugo.io/getting-started/configuration/" text="Site Configuration" />}} and fill in the value provided to you by the search engine webmaster console or similar:

[params.seo.webmaster_verifications]
  google = "" # Optional, see https://search.google.com/search-console
  bing = "" # Optional, see https://www.bing.com/toolbox/webmaster/
  yandex = "" # Optional, see https://webmaster.yandex.com/
  alexa = "" # Optional, claiming retired (see note below)

{{< hackcss-alert type="info" >}} Note: Claiming your site with Alexa {{< external text="was retired" href="https://support.alexa.com/hc/en-us/articles/219135887-Claiming-has-been-retired-May-2016" />}} in May 2016. {{< /hackcss-alert >}}

You may later remove verifications you no longer need or decide not to use.

Submit manually

Manually submit your Sitemap for search indexing:

{{< hackcss-form target="_blank" action="https://www.google.com/webmasters/tools/ping" >}} {{< hackcss-formgroup >}} {{< hackcss-label for="google" text="Google:" />}} {{< hackcss-textinput id="google" name="sitemap" placeholder="https://domain.example/sitemap.xml" >}} {{< /hackcss-formgroup >}} {{< /hackcss-form >}} {{< hackcss-form target="_blank" action="https://bing.com/webmaster/ping.aspx" >}} {{< hackcss-formgroup >}} {{< hackcss-label for="bing" text="Bing:" />}} {{< hackcss-textinput id="bing" name="siteMap" placeholder="https://domain.example/sitemap.xml" >}} {{< /hackcss-formgroup >}} {{< /hackcss-form >}}

Test Structured Data

To test with Yandex use their {{< external href="https://webmaster.yandex.com/tools/microtest" text="Structured data validator" />}} testing tool. For Google submit the form below with the URL you wish to test:

{{< hackcss-form target="_blank" action="https://search.google.com/structured-data/testing-tool" >}} {{< hackcss-formgroup >}} {{< hackcss-textinput type="hidden" name="hl" value="en" >}} {{< hackcss-label for="google" text="Test URL:" />}} {{< hackcss-textinput id="google" name="url" placeholder="https://domain.example/post/" >}} {{< /hackcss-formgroup >}} {{< /hackcss-form >}}

Use [Ephemeral Hosting]({{< relref "ephemeral-hosting" >}}) to check your site while in development/testing.

Test and Monitor Speed

Nobody likes a slow website. Benchmark and analyze performance from various locations worldwide using {{< external href="https://tools.pingdom.com" text="Pingdom Tools" />}} and {{< external "https://webpagetest.org" />}} for free.

Monitor performance over time using {{< external href="https://speedtracker.org" text="SpeedTracker" />}}.

Additional services